Terry White Chemmart Monthly Catalogue

Branding / Concept / In-store Point of Sale

As a graphic designer at Terry White Chemmart, I played a pivotal role in crafting our monthly in-store point of sale catalogues. This task required seamless collaboration with both internal and external stakeholders to ensure the success of our marketing efforts.

Working closely with our internal marketing team, I engaged in creative brainstorming sessions to establish a design strategy that aligned with our brand identity and promotional objectives. Once the concept was solidified, I harnessed my design expertise to bring it to life.

Collaboration extended to liaising with external printers, ensuring that the design translated accurately to print. Attention to detail was crucial as we aimed to create visually appealing, informative, and persuasive catalogues for our valued customers.

By balancing creativity, brand consistency, and effective communication with stakeholders, I played a pivotal role in producing catalogues that not only showcased our products but also enhanced our brand's reputation. It was a rewarding experience contributing to the growth and success of Terry White Chemmart.